SEO Analyst


Lisbon, Portugal

Job description

As a part of Growth&Engagement team, you will conduct ongoing analysis and reports to drive insights and optimization opportunities across the customer journey. SEO Analyst will be responsible for planning and executing organic search marketing, and conversion rate optimization plans to ensure organic growth of our user base.


  • Contribute to strategies, key metrics, and implementation specifications to measure ROI

  • Lead the implementation of initiatives such as Technical SEO, SEM, analytics, PPC, A/B and Multivariate Testing from conception to execution

  • Conduct extensive reviews and provide recommendations to enhance the standing of Aptoide websites in natural search listings

  • Conduct keyword research, analysis and segmentation

  • Provide hands-on guidance and critical feedback to internal teams to inform design, content, user experience, and development decisions

  • Proactively monitor and report on Aptoide metrics such as page ranking, site traffic trends, conversion optimization, etc. while providing actionable insights and ongoing growth opportunities


  • 3+ years of hands on experience in marketing consulting, analytics, SEO

  • Experience in implementing SEO strategies in businesses with presence across different countries and languages

  • Strong knowledge of technical, usability and content-related aspects of a website and their impact on natural search visibility

  • Strong knowledge of organic/natural search algorithms and principles and latest market developments

  • Strong qualitative and quantitative analytic skills with proven ability to link data to business issues

  • Solid understanding of relevant analytics systems such as web analytics (Google Analytics), programmatic marketing (Adwords, Google Bid Manager), etc.

  • In-depth knowledge of HTML & scripting languages

What you will get

  • Attractive package of salary and fringe benefits

  • Get involved in a fast growing industry and a worldwide user base project

  • Integrate a dynamic and highly skilled team in a friendly environment in our office in Lisbon